Potato Chips & Crisps Market Size was valued at USD 38.46 billion in 2022 and is expected to reach USD 55.96 billion by 2030, and grow at a CAGR of 4.8% over the forecast period 2023-2030.
Potato chips and crisps are quite possibly the most famous nibble food eaten around the world. Throughout the long term, the potato chips and fresh market has seen significant development, transforming it into a multibillion-dollar market. In any case, the potato chips and crisps market is seeing a change in utilization designs, a variance in the cost of unrefined components, and serious rivalry from substitutes. Makers in the market are supposed to meet accomplishment by creating more up-to-date items and rapidly altering elements of existing items to satisfy changes in shopper needs. The advancement of more current flavors to meet the taste inclinations of different shoppers is the way to making due in the worldwide potato chips and crisps market.
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Buyers are looking for better tidbits, which they can enjoy, attributable to their bustling ways of life. In this manner, more modest bundles that are versatile, and helpful are sought after. Potato chips, which have customarily been a reasonable bite, are famous among all age gatherings, particularly the youthful populace. The last option is showing a positive reaction to new kinds of chips and crisps.
Driving Factors:
The expanded interest for nibble items.
Changing ways of life and long working hours have decreased the propensity of shoppers to have elaborate dinners.
Restraining Factors:
An ascent in wellbeing awareness among purchasers has supported a shift towards better eating designs.
Opportunity:
Ascend in occupied ways of life, developing requirement for an in a hurry tidbit, and quick urbanization.
Rising interest for bundled merchandise, monetary development in emerging nations, rising expendable salaries of purchasers, and urbanization.
Challenges:
There are many substitutes for potato chips and crisps.
The event of the COVID-19 pandemic prompted a significant worldwide emergency. The effect impacted more than 200 nations. The pandemic has proactively affected the worldwide economy. With the fast development in the COVID-19 cases, the market confronted a significant decrease popular around the world.
What's more, with the execution of lockdowns and venture limitations across most of the nations around the world, the market confronted a significant deficiency of unrefined substances prompting falling in the creation level.
The potato chips market has been portioned based on various sorts of items accessible for shoppers including plain and enhanced. At present, plain potato chips are the most favored sort of potato chips across the globe.
In light of the distribution channel, potato chips can be acquired by customers through different means like stores/hypermarkets, odds and ends shops, specialty food stores, and online stores. Among these, grocery stores/hypermarkets address the biggest fragment because of the accessibility of a wide assortment of item types and brands.
By Product Type:
Baked
Fried
By Flavor:
Plain/Salted
Flavored
By Distribution Channel:
Supermarkets/Hypermarkets
Convenience Stores
Online Retail Stores
Other Distribution Channels
North America
The USA
Canada
Mexico
Europe
Germany
The UK
France
Italy
Spain
The Netherlands
Rest of Europe
Asia-Pacific
Japan
south Korea
China
India
Australia
Rest of Asia-Pacific
The Middle East & Africa
Israel
UAE
South Africa
Rest of Middle East & Africa
Latin America
Brazil
Argentina
Rest of Latin America
The North American market is supposed to hold a significant income share in the worldwide potato chips and crisps market and is projected to keep up with its predominance over the gauge time frame.
This is basically because of the rising interest in potato chips and crisps among the functioning populace and rising discretionary cash flow in the North American locale.
Furthermore, developing buyer inclination for solid snacks for energy sponsors and the presence of sound nibble producers in nations, such for example, the US and Canada are factors driving the development of the objective market in the area.
The Asia Pacific market is supposed to enlist the quickest development rate in the objective market because of the rising populace and expanding food and refreshments area, particularly in arising economies like India and China, in the locale.
The market for potato chips and crisps in Europe, Latin America, the Middle East, and Africa is supposed to represent moderate development over the estimated time frame.
The worldwide potato chips market is exceptionally divided with the presence of various little and enormous makers who contend regarding costs and quality. A portion of the main players working in the market are: Pepsico, Kraft Foods, Kellogs, Diamond, General Mills, Nestle.
Pepsico-Company Financial Analysis
| Report Attributes | Details |
|---|---|
| Market Size in 2022 | US$ 38.46 Billion |
| Market Size by 2030 | US$ 55.96 Billion |
| CAGR | CAGR 4.8% From 2023 to 2030 |
| Base Year | 2022 |
| Forecast Period | 2023-2030 |
| Historical Data | 2020-2021 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Segments | • by Product Type (Baked, Fried) • by Flavor (Plain/Salted, Flavored) • by Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, Other Distribution Channels) |
| Regional Analysis/Coverage | North America (USA, Canada, Mexico), Europe (Germany, UK, France, Italy, Spain, Netherlands, Rest of Europe), Asia-Pacific (Japan, South Korea, China, India, Australia, Rest of Asia-Pacific), The Middle East & Africa (Israel, +D11UAE, South Africa, Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America) |
| Company Profiles | Pepsico, Kraft Foods, Kellogs, Diamond, General Mills, Nestle. |
| Key Drivers | •The expanded interest for nibble items. |
| Market Opportunities | •Ascend in occupied ways of life, developing requirement for an in a hurry tidbit, and quick urbanization. |
Ans: Plain/Salted potato chips segment is projected to make a foothold in the worldwide Potato Chips & Crisps Market.
Ans: The expanded interest for nibble items and ascend in occupied ways of life, developing requirement for an in a hurry tidbit, and quick urbanization are the elements driving and resulting in opportunities for the Potato Chips & Crisps Market.
Ans: Product Type, Flavor, and Distribution Channel segments are covered in the Potato Chips & Crisps Market.
Ans: Manufacturers, Research Institutes, university libraries, suppliers, and distributors of the product.
Ans: The Global Potato Chips & Crisps Market Size was valued at USD 36.7 billion in 2021
Table of Contents
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 COVID-19 Impact Analysis
4.2 Impact of Ukraine- Russia war
4.3 Impact of ongoing Recession
4.3.1 Introduction
4.3.2 Impact on major economies
4.3.2.1 US
4.3.2.2 Canada
4.3.2.3 Germany
4.3.2.4 France
4.3.2.5 United Kingdom
4.3.2.6 China
4.3.2.7 Japan
4.3.2.8 South Korea
4.3.2.9 Rest of the World
5. Value chain analysis
6. Porter’s 5 forces model
7. PEST analysis
8. Global Potato Chips & Crisps Market segmentation, by Product Type
8.1 Baked
8.2 Fried
9. Global Potato Chips & Crisps Market segmentation, by Flavor
9.1 Plain/Salted
9.2 Flavored
10. Global Potato Chips & Crisps Market segmentation, by Distribution Channel
10.1 Supermarkets/Hypermarkets
10.2 Convenience Stores
10.3 Online Retail Stores
10.4 Other Distribution Channels
11. Global Potato Chips & Crisps Market, by region/ country
11.1 Introduction
11.2 North America
11.2.1 USA
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 France
11.3.4 Italy
11.3.5 Spain
11.3.6 The Netherlands
11.3.7 Rest of Europe
11.4 Asia-Pacific
11.4.1 Japan
11.4.2 South Korea
11.4.3 China
11.4.4 India
11.4.5 Australia
11.4.6 Rest of Asia-Pacific
11.5 The Middle East & Africa
11.5.1 Israel
11.5.2 UAE
11.5.3 South Africa
11.5.4 Rest
11.6 Latin America
11.6.1 Brazil
11.6.2 Argentina
11.6.3 Rest of Latin America
12. Company profiles
12.1 Pepsico
12.1.1 Financial
12.1.2 Products/ Services Offered
12.1.3 Swot Analysis
12.1.4 The SNS View
12.2 Kraft Foods
12.3 Kellogs
12.4 Diamond
12.5 General Mills
12.6 Nestle
13. Competitive Landscape
13.1 Competitive Bench Marking
13.2 Market Share Analysis
13.3 Recent Developments
14. Conclusion
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