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The In-Vehicle Infotainment Market Size was valued at USD 17.1 billion in 2023 and is expected to reach USD 39.9 billion by 2031, and grow at a CAGR of 11.2% over the forecast period 2024-2031
The vehicle's in-vehicle entertainment system combines all of the vehicle's infotainment capabilities, including tuner reception, media connectivity, audio playback, navigation, and HMI. It provides audio/video entertainment and information material, such as radio, media player, TV, and video, as well as telephone, navigation, speech control, apps, and connectivity functions, bringing digital life to the road.
Furthermore, the screen size of infotainment systems is increasing with each new model launch, as it adds a premium element to the car and becomes an important factor to consider when acquiring a new vehicle. Furthermore, premium vehicle manufacturers are taking infotainment systems to the next level. Furthermore, premium and luxury vehicles are more likely to have screens larger than 8 inches.
Growing smartphone integration with in-vehicle infotainment systems provides cost-effective options.
Rapid expansion in the manufacturing of high-resolution touch screen infotainment to improve user experience.
OEM software has been built to provide customers with a smooth experience across the cloud, vehicle, and smartphone.
The infotainment sector is moving toward cloud technologies & key contributors in in-vehicle infotainment innovations.
Added expense of annual service subscriptions paired with software and subscription model upgrades.
The touch screen infotainment causes a distraction while driving and may raise the chance of an accident.
The implementation of govt. rules for passenger cars is likely to give growth prospects in the in-vehicle infotainment market.
Automobile manufacturers are developing technology that will allow smartphones to be integrated at a reasonable cost.
Manufacturers are attempting to combine processing power with system competitiveness.
Cybersecurity threats are projected to be an issue for in-vehicle infotainment systems around the world.
Drivers' distraction while using auto infotainment systems, which results in a drop in vehicle sales.
The COVID-16 epidemic has had a significant impact on the automotive industry's overall supply chain. Raw material providers were impacted by the production and logistics stop. The pandemic hampered the industry's overall growth in 1717 and early 1721. Because the expansion of the in-car infotainment system industry is strongly tied to vehicle manufacturing, this scenario influenced the market, particularly in European and North American countries.
During a pandemic, industry leaders are attempting to develop new ways to incorporate critical information such as contact information, a list of nearby hospitals and medical centres, and quick reference information for primary symptoms, as well as official local governmental guidance and improved user experience. The adoption of such methods is expected to boost demand for in-car entertainment in the near future.
To achieve traction in the in-vehicle infotainment industry, these companies used new product introductions, collaborations, and joint ventures.
By form:
Embedded
Tethered
Integrated
By location:
Front Row
Rear Row
By Vehicle Type:
Passengers cars
LCV
HCV
By Component:
Display Unit/ Infotainment Unit
Control Panel
Telematics Control Unit
Head-Up Display
By Operating System:
Linux
QNX
Microsoft
Others
By Connectivity:
3G
4G
5G
By Installation type:
OEM
Aftermarket
Due to its largest car sales over the last decade, China occupied a significant share of the Asia-Pacific automotive sector among Asia-Pacific countries. Due to automakers' increasing focus on new energy vehicles (NEV), the country is expected to continue to have favourable vehicle sales during the projection period.
Vehicle production is mostly driven by countries like China, South Korea, India, and Japan, which account for 88 percent of overall vehicle production and 55 percent of global vehicle production in 1721. As a result, rising vehicle production, combined with changing customer preferences and rising middle-class per capita income, is boosting vehicle demand.
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North America
USA
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
The Netherlands
Rest of Europe
Asia-Pacific
Japan
south Korea
China
India
Australia
Rest of Asia-Pacific
The Middle East & Africa
Israel
UAE
South Africa
Rest of Middle East & Africa
Latin America
Brazil
Argentina
Rest of Latin America
The market for in-vehicle entertainment has consolidated. The leading players in the in-vehicle entertainment industry are Harman International (US), Denso Corporation, Samsung Electronics, Pioneer Corporation, Apyiv PLC, Panasonic Corporation (Japan), Alps Alpine Co Ltd (Japan), Garmin ltd, Fujitsu ten ltd, Robert Bosch GmbH (Germany), and Continental AG (Germany).
| Report Attributes | Details |
| Market Size in 2023 | US$ 17.1 Bn |
| Market Size by 2031 | US$ 39.9 Bn |
| CAGR | CAGR of 11.2% From 2024 to 2031 |
| Base Year | 2023 |
| Forecast Period | 2024-2031 |
| Historical Data | 2020-2022 |
| Report Scope & Coverage | Market Size, Segments Analysis, Competitive Landscape, Regional Analysis, DROC & SWOT Analysis, Forecast Outlook |
| Key Drivers | • Growing smartphone integration with in-vehicle infotainment systems provides cost-effective options. • Rapid expansion in the manufacturing of high-resolution touch screen infotainment to improve user experience. |
| Restraints | • Added expense of annual service subscriptions paired with software and subscription model upgrades. • The touch screen infotainment causes a distraction while driving and may raise the chance of an accident. |
The CAGR of the In-Vehicle Infotainment Market is 11.2%.
USD 17.1 billion is the market value in 2023.
The forecast period of the In-Vehicle Infotainment Market is 2023-2030.
The Asia Pacific region high share of the In-Vehicle Infotainment Market
Table of Contents
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 COVID-19 Impact Analysis
4.2 Impact of Ukraine- Russia war
4.3 Impact of ongoing Recession
4.3.1 Introduction
4.3.2 Impact on major economies
4.3.2.1 US
4.3.2.2 Canada
4.3.2.3 Germany
4.3.2.4 France
4.3.2.5 United Kingdom
4.3.2.6 China
4.3.2.7 Japan
4.3.2.8 South Korea
4.3.2.9 Rest of the World
5. Value Chain Analysis
6. Porter’s 5 forces model
7. PEST Analysis
8. Global In-vehicle Infotainment Market Segmentation, by form
8.1 Embedded
8.2 Tethered
8.3 Integrated
9. Global In-vehicle Infotainment Market Segmentation, by Location
9.1 Front Row
9.2 Rear Row
10. Global In-vehicle Infotainment Market Segmentation, by Vehicle type
10.1 Passengers cars
10.2 LCV
10.3 HCV
11. Global In-vehicle Infotainment Market Segmentation, by Component
11.1 Display Unit/ Infotainment Unit
11.2 Control Panel
11.3 Telematics Control Unit
11.4 Head-Up Display
12. Global In-vehicle Infotainment Market Segmentation, by operating System
12.1 Linux
12.2 QNX
12.3 Microsoft
12.4 Others
13. Global In-vehicle Infotainment Market Segmentation, by Connectivity
13.1 3G
13.2 4G
13.3 5G
14. Global In-vehicle Infotainment Market Segmentation, by Installation type
14.1 OEM
14.2 Replacement/Aftermarket
15. Regional Analysis
15.1 Introduction
15.2 North America
15.2.1 USA
15.2.2 Canada
15.2.3 Mexico
15.3 Europe
16.3.1 Germany
16.3.2 UK
16.3.3 France
16.3.4 Italy
16.3.5 Spain
16.3.6 The Netherlands
16.3.7 Rest of Europe
16.4 Asia-Pacific
16.4.1 Japan
16.4.2 South Korea
16.4.3 China
16.4.4 India
16.4.5 Australia
16.4.6 Rest of Asia-Pacific
16.5 The Middle East & Africa
16.5.1 Israel
16.5.2 UAE
16.5.3 South Africa
16.5.4 Rest
16.6 Latin America
16.6.1 Brazil
16.6.2 Argentina
16.6.3 Rest of Latin America
17. Company Profiles
17.1 Robert Bosch
17.1.1 Financial
17.1.2 Products/ Services Offered
17.1.3 SWOT Analysis
17.1.4 The SNS view
17.2 Continental AG
17.3 Qualcomm technologies
17.4 Verizon
17.5 Intel Corporation
17.6 Delphi Automotive Plc
17.7 LG Electronics
17.8 Harman International
17.8 DENSO Corporation
17.9 Ficosa International SA
17.10 Magnetic Marelli SpA
17.11 Trimble Inc. (U.S.)
17.16 TomTom International B.V. (Netherlands)
17.17 Telogis (U.S.)
17.14 Visteon Corporation (U.S.)
17.15 AT&T Inc. (U.S.)
17.16 Harman International Industries, Inc. (U.S.)
18. Competitive Landscape
18.1 Competitive Benchmarking
18.2 Market Share analysis
18.3 Recent Developments
19. Conclusion
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